Current Website Analysis

An overview of critical issues identified in the current version of mytomspizza.com.

Design & User Experience (UX)
    The site has an old-fashioned and unattractive design compared to modern competitors.
    Issues with display and navigation on mobile devices, hindering a large portion of users.
    Elements like “Order Now” are not prominently featured, leading to lost sales opportunities.
    Limited use of high-quality photos of products, locations, or happy customers.
    Confusing site structure makes it difficult for users to find the menu, locations, and contact info.
SEO Summary & Deficiencies
    Many pages lack unique, optimized meta descriptions and have duplicated or overly long titles.
    A high percentage of pages have low word count, which is insufficient for ranking in search results.
    Most images lack descriptive ALT text, hurting both SEO and accessibility.
    The site does not use structured data (Schema) to tell search engines about hours, menu, or locations.
    No blog or content strategy exists to capture searches for “pizza specials” or “gluten-free pizza.”